Samsung has embarked on a grand project – the installation of professional displays at the Swiss Life Arena, transforming it into Switzerland’s most modern ice hockey arena. Understanding that fans come to stadiums for an impressive live experience that cannot be replicated at home, the Swiss Life Arena wanted to create a modern and captivating event space. Samsung assisted in this endeavor by placing state-of-the-art LCD and LED displays. With a diverse portfolio of innovative products that offer superior image quality and technical support from experts, Samsung helped at every step in creating a massive and iconic space that will leave an impressive mark about this arena in Switzerland and beyond. One significant reason Samsung was selected for this project is the diversity of screens in its portfolio. Swiss Life Arena is a multifunctional event venue that accommodates 12,000 spectators, so it needed a reliable partner to safely install digital display solutions.
Samsung installed 669 square meters of LED screens inside the arena, totaling 18 million LEDs. The giant cube-shaped central scoreboard inside the arena is the centerpiece, measuring 12x12x8 meters. It provides astonishing image quality and vibrant colors, making spectators feel like they are part of the game. Outside the ice rink, Samsung solutions were placed to significantly enhance the customer experience. The audience was equipped with Samsung’s technological masterpiece – The Wall, while professional Samsung displays from the QMR series were installed in lounges and restaurants. Additionally, the Magic Info content management platform allowed real-time content delivery. Romaudiovideo is an authorized Samsung distributor in Romania and takes pride in every significant project they are involved in.